FECS Campaigns
Discover our two 2025–2026 LinkedIn campaigns.
Sanitaryware at Heart campaign
Sanitaryware at Heart is a campaign that highlights the people driving our industry — their dedication, their passion, their challenges, and what keeps them going.
Miquel-Angel Munar, (former) FECS President
In this video, FECS President Miquel-Angel Munar shares how FECS supports and promotes the European sanitaryware sector, working to represent, strengthen, and raise its profile.
Carlos Velazquez, (former) Chair of the FECS Marketing Committee & President of the UWL
In this video, Carlos Velazquez, Chair of the FECS Marketing Committee and President of the Unified Water Label (UWL), explains why the EU sanitaryware industry matters and the key challenges it’s currently facing.
Anne-Claire Bruant, FECS Secretary General
In this video, Anne-Claire Bruant, FECS Secretary General shares how FECS supports and promotes the European ceramic sanitaryware industry — from building a united voice to engaging with EU institutions and tackling key policy challenges.
Augusto Ciarrocchi, Chairman, Ceramica Flaminia
In this video, Augusto Ciarrocchi, Chairman of Ceramica Flaminia, shares how sustainability has transformed both his company and the wider industry — from reducing water and energy use to embracing green innovation and cutting-edge technologies.
Mehmet Mercan, Turkish Ceramic Federation
In this video, Mr. Mehmet Mercan, Secretary General of the Turkish Ceramics Federation, reflects on his 40 years of experience in #ceramic #sanitaryware and how the industry has embraced #sustainability, #circular economy, and #innovation.
François Retailleau, Directeur, Jurassienne de céramique française
In this video, Francois Retailleau, Director at Jurassienne de Céramique Française, highlights the key strengths of the European sanitaryware industry, from local sourcing and a strong regional market to its commitment to sustainability.
♻️ With short supply chains, low transport emissions, and major investments in green energy and recycling, European sanitary ceramics are built on resilience and responsibility.
Nuno Amaro Sanindusa
In this video, Nuno Amaro, Board Member and Shareholder at Sanindusa, shares how he joined the family business after over a decade in ceramics, and what makes the sanitaryware industry so dynamic and diverse.
Marco Giuliani, President of the Ceramic industry sector in Unindustria and General manager of Simas Spa
In this video, Marco Giuliani, President of the Ceramic Industry Sector at Unindustria and General Manager of Simas S.p.A., explains how EU sanitaryware producers are committed to sustainability and circularity — from energy-efficient kilns and cogeneration, to recycling production waste and plaster molds.
